● ELOREA - Visual Identity & System Design
Design Solution
Developed a cohesive visual identity for ELOREA's 22 fragrances, capturing the individual character and mood of each scent across digital and retail experiences.
My Role
Conceptualized and designed individual visuals for all 22 fragrances, establishing a unified visual language while preserving each scent's distinct personality.
Translated the fragrance visual identity into physical touchpoints, including custom acrylic displays, scent blotters, and Scent & Sip Experience cards, across retail spaces in New York, Los Angeles, and Seoul.
Contents
Visual Identity
Fragrance Visual System Design
Credits
CCO - Su Min Park
Senior Designer - Suhyun Kwon
Junior Designer - Dong Hyun Kim
Visual Identity (NY, LA, SEOUL)
Fragrance Visual System Design
